Privacy Policy

Effective date: October 25, 2026

New Wave Boyz ("New Wave Boyz," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect when you visit newwaveboyz.com (the "Site"), shop with us, attend our events, or sign up for our communications, and how we use, share, and protect that information. By using the Site, you agree to the practices described in this policy.

1. Information We Collect

Information you give us. When you sign up for our email list, place an order, buy event tickets, enter a giveaway, or contact us, we may collect your name, email address, phone number, shipping and billing address, order details, clothing sizes or preferences, and anything you choose to include in messages to us.

Payment information. Payments are handled by third-party payment processors. We do not store full credit or debit card numbers on our systems. The processor may share limited details with us, such as the last four digits of your card, card type, and billing ZIP code, so we can confirm and support your order.

Information collected automatically. When you visit the Site, we and our service providers may automatically collect your IP address, browser and device type, operating system, referring website, pages viewed, links clicked, time spent on pages, and general location (such as city or state) through cookies, pixels, and similar technologies.

Information from others. We may receive information from payment processors, shipping carriers, analytics providers, and social media platforms (for example, when you interact with us on Instagram or tag our brand).

2. How We Use Your Information

  • To process and ship orders, handle returns and exchanges, and provide customer support.
  • To send you emails you have asked for, such as early access to drops, updates, and event discounts.
  • To manage events, ticketing, check-in, and related communications.
  • To run promotions, giveaways, and discount codes.
  • To understand how people use the Site and improve our products, website, and marketing.
  • To detect and prevent fraud, bots, abuse, and security issues.
  • To comply with legal obligations and enforce our Terms of Service.

3. Email Marketing

If you check the consent box and submit your email, we will send you marketing and promotional emails, which may include early access, special offers, event discounts, and new product updates. Frequency may vary. Every marketing email includes an unsubscribe link, and you can opt out at any time. Even if you unsubscribe from marketing emails, we may still send you transactional messages about orders or purchases you make.

4. Text Messages

We will only send marketing text messages if you separately and expressly opt in to receive them. Consent to receive texts is not a condition of any purchase. Message and data rates may apply, and message frequency varies. You can reply STOP at any time to opt out or HELP for help. We do not sell, rent, or share your mobile phone number or text messaging opt-in data with third parties or affiliates for their own marketing purposes. Information may be shared only with service providers that help us deliver messages.

5. Cookies and Tracking

We use cookies and similar tools to keep the Site working, remember your preferences and cart, measure traffic, and understand which content and ads perform best. You can set your browser to block or delete cookies, but some parts of the Site may not work properly if you do. Some browsers send "Do Not Track" signals; because there is no common standard for these signals, the Site does not currently respond to them.

6. How We Share Information

We do not sell your personal information. We share information only as described below:

  • Service providers that help us run our business, such as our website and customer-relationship platform, email delivery services, payment processors, shipping carriers, fulfillment partners, ticketing providers, and analytics tools. They may use your information only to perform services for us.
  • Legal and safety reasons, when we believe in good faith that disclosure is required by law, court order, or legal process, or is needed to protect the rights, property, or safety of New Wave Boyz, our customers, or others.
  • Business transfers, if New Wave Boyz is involved in a merger, acquisition, financing, or sale of assets, in which case your information may be transferred as part of that transaction.
  • With your consent or at your direction.

7. Data Retention

We keep personal information for as long as needed to provide our products and services, maintain our email list, meet legal, tax, and accounting requirements, resolve disputes, and enforce our agreements. When information is no longer needed, we delete it or make it anonymous.

8. How We Protect Your Information

We use reasonable administrative, technical, and physical safeguards to protect your information, including encrypted (HTTPS) connections and trusted payment processors. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

9. Your Choices and Rights

  • Email: Click "unsubscribe" in any marketing email or contact us.
  • Texts: Reply STOP to any marketing text.
  • Access, correction, and deletion: You may ask us to tell you what personal information we have about you, correct it, or delete it by emailing us at the address below.

Depending on where you live (for example, California, Virginia, Colorado, Connecticut, Texas, or other states with privacy laws), you may have additional rights, such as the right to know, delete, or correct your information, to opt out of targeted advertising or the "sale" or "sharing" of personal information, and to not be discriminated against for exercising your rights. To make a request, email us. We may need to verify your identity before responding, and you may use an authorized agent where permitted by law.

10. Children's Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has given us personal information, contact us and we will delete it.

11. Third-Party Links

The Site may link to third-party websites and platforms, such as Instagram or payment and shipping sites. We are not responsible for their privacy practices, and we encourage you to read their privacy policies.

12. Visitors Outside the United States

New Wave Boyz is based in Florida, United States. If you access the Site from outside the U.S., your information will be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your country.

13. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and change the effective date above. Your continued use of the Site after changes are posted means you accept the updated policy.

14. Contact Us

If you have questions about this Privacy Policy or want to make a privacy request, contact us at:

New Wave Boyz
Tampa, Florida
Email: [email protected]